There are more than 26,000 followers of the Portuguese brand Caia on Facebook, including customers and curious. Digital fans who live within and beyond borders and that, when they are in the sand on the beach, do not neglect comfort. Spain, Italy, Germany, France and Dubai are some of the international...
The story of the brand began to be written in Bali. Joana Dias fell in love with the aesthetic and local crafts and, with a résumé with stints in the accessories area of brands such as Eureka, Parfois and Inditex (Uterqüe), the designer finally decided to write her own chapter. Rust and May was born...
Passionate for fashion, Mariana Graça has found in her own brand the answer to the delusion she always felt every time she looked for garments able to interpret the leading role in the several moments of a woman’s day. Mary G World’s 24 hours’ dresses allow customization and are the delight of millennial...
The desire for a return to La Guajira, in Colombia, motivated the birth of the Portuguese accessories’ brand, which is cataloguing its founder’s memories. Waya was born in 2015 and came in the luggage of Constança Félix da Costa, the entrepreneur with ethical concerns who travelled by South America...
With a reunion of friends in Brazil came up a winning idea for this season: a tan without marks. Coração Bobo is a 100% Portuguese brand that presents, for now, four versions of a swimsuit that promises a uniform tan, thanks to a material that selectively filters UV rays. “Bobo” (meaning nonsense...
The story started being told with an ancient sewing machine and it has been written in the hem of trousers. But Carlos Medeiros’ passion for working with burel ended up joining the commercial and entrepreneurial side of Elsa Gonçalves and then a brand that rummages archives has born, but doesn’t...
She fell in love by customized t-shirts, but she ended up compromising with minimalistic dresses that enjoy swirling around. With the product change came also a name changing in national fashion books and, the then personaliTee is now Mahrla. The creative vein that crosses it comes from the same person,...
In 2015 it has suffered a rebranding, saying goodbye to “Urban Wear”, but, the nowadays Bus, didn’t stop watering its irreverent roots. With blue blood on its veins, Cruz & Areal’s jeanswear’s brand has on the national market its best ally and the online assault on its sight. Cruz &...
It came back to the streets in 2014, to be reunited with the usual suspects: young urban people in love with sports and who love being outdoors and a healthy lifestyle. Pacific Sud jumped from the 90’s to today, with the input of partners João Freitas and Raquel Ribeiro Freitas. In 2016, it’s already...
The name Josefinas was inherited from the founder grandmother and the model was born from a particular fascination with ballet. It already danced with the most famous bloggers, was worn by feminists and had honour steps at Instagram’s #miniconferenceroom – a social media where it rules. From Portugal...
